Dime Bank
A customer-focused and community-drive bank website redesign led to a 21% increase in active site users.
A community bank website that works hard for its customers.
A local bank and long-time partner with ZAG, Connecticut-based Dime Bank is committed to serving its customers with a friendly, education-focused digital experience. Supporting the bank’s goals to increase online account openings and generate brand and product engagement, the new website highlights the bank’s value and solutions that make managing money easier and does the work for its customers.
Unique & noteworthy website features
Flip-to-reveal content cards create an interactive, quiz-like experience that engages audiences.
Helpful financial tips strategically placed throughout the site reflect the bank’s commitment to education.
Money Milestone pages offer customers valuable financial guidance for major life stages and events.
A strategic navigation and menu experience uses goal-oriented language to path visitors to the right pages and products.
Branding and design that tells a meaningful story
A creative, custom responsive design that incorporates Dime-Bank provided illustrative graphics and icons.
A visual focus on community and longevity differentiates Dime Bank from the competition.
Strategic content display makes key messages, product information, and the brand value easy to understand.
Accessibility is built into every aspect of the website to ensure ADA conformance and a positive UX for all visitors.
Banking made easy with helpful content experiences
Content strategy purposefully positions solutions to support customer goals.
Digital banking features are highlighted and site includes functionality to simplify daily money management.
A dedicated Learning Hub provides users with access to education that supports smart financial choices.
SEO/GEO strategy supports online visibility and digital discovery of relevant financial solutions among ideal consumers.
Powerful website and content management tools
Built in Kentico’s XbyK CMS, the site has powerful, easy-to-use features to support the creation of unique content experiences.
A Solutions Finder tool recommends relevant financial solutions, while a form is used to capture leads for future nurturing.
Centralized FAQ management plus custom rate management and locations management tools offer streamlined sitewide content management.
ZAG has been a valued partner of Dime Bank’s for over 10 years, most recently providing the guidance and strategic planning we needed to make our website redesign seamless from start to finish. Their team captured the essence of our brand and worked closely with us to create a website that feels truly unique. We are proud to share that after launch, we didn’t receive a single customer complaint. The result of this project is a website our entire company is proud of and our customers can enjoy for years to come.
Before & after
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