Showcasing a new subsidiary
ZAG also developed a scalable, best-in-class website experience for Belay Bank, a new mortgage division of First Bank. Leveraging the advanced features and functionalities of First Bank’s new site, the redesigned Belay Bank site can grow and change as the business evolves, and be easily managed alongside the primary bank site.
Creating a guided experience
An interactive website tour introduces visitors to the redesigned First Bank site, guiding them through new features and functionalities to help them find what they’re looking for. A Locations Management Tool features a Google Map that allows customers to easily find their nearest First Bank location, view hours, get directions, schedule appointments and more. Visitors can also filter by location or service type to get the support they need.
Delivering a fully accessible website
Built in the Kentico CMS, both new websites are fully responsive and adhere to the latest ADA conformance guidelines, ensuring full accessibility for all visitors across all devices. The sites also leverage SEO best practices and are powered by Google Analytics for data-driven strategy and optimization.