Alta Vista Credit Union

A modern website for this Southern California credit union that appeals to a younger demographic.

Alta Vista Credit Union is a state charter credit union with a long history of serving the Inland Empire area of Southern California. AVCU is committed to providing quality products with honest, dedicated and responsive service to its members.

Modern and user-friendly site redesign

ZAG Interactive worked with them on a website redesign to deliver a clean, modern site that reflects the organic character of Southern California. The objective was to attract a younger demographic of individuals, young professionals and new families with a user-friendly website that generates a greater volume of lending business through multiple products.

Community-focused, on-brand credit union site design

Our design team utilized large, engaging images set against a simple, white background to reflect the carefree and easy-going personality the credit union wants to portray to the surrounding community. To maintain congruency with AVCU’s branding ideals and print collateral, we used icons that portrayed the topography of California, particularly palm trees and mountains. This strategy enhanced their brand as an approachable financial institution, giving members the welcoming feel of home and community that is in line with AVCU’s business practices.

Powerful site for the future

The new Alta Vista website was built on the Sitefinity CMS to take advantage of its powerful technology and easy-to-use site management interface. Additionally, our marketing department implemented SEO strategies to drive additional inbound traffic to AVCU’s website as part of an overall growth plan.

Alta Vista Redesigned Homepage Alta Vista Website