Website Usability Testing and Analysis

Having a beautiful website that doesn’t function properly is like owning a Ferrari Daytona Spyder with no engine. What’s the use? ZAG can help increase the effectiveness of your website through website usability testing and analysis.

88%
of online consumers are less likely to return to a site after a bad experience
(Source: eConsultancy)
By 2020
customer experience will overtake price and product as the key brand differentiator
(Source: walkerinfo.com)
75%
of website credibility judgment is based on a website's overall aesthetics.
(Source: Stanford)

Website User Testing

  • ZAG typically conducts website usability testing comparing several different designs but we can also perform website user testing on a chosen design to confirm that it hits the mark with audiences.
  • Using online tools, we develop user test questions, set up your private user test, and release the hounds.
  • After careful monitoring, ZAG will compile an easy-to-read report summarizing test results, and create recommendations that will improve the success of the site.

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Interested in website usability testing?

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