Competitive Reviews

How does ZAG Interactive create your ideal playbook for successful marketing? We work closely with your team to examine all your digital offerings, analyze your business needs and determine what your competitors are doing. Then we compare your traditional and digital marketing against specific competitors to see how you stand out and how we can help you improve.

The strategy we create for you will be monitored, measured and adjusted along the way for optimum performance. And it all begins with a thorough analysis of your current plan.

Website Competitor Analysis

Before you redesign your website, it's smart to understand the strengths and weaknesses of your competitors' sites. ZAG will:
  • Assess the competition 
    Grade and compare your website to up to five local or national competitors that you identify
  • Determine the opportunities 
    Show you specific aspects of design, content and/or functionality that give your competitors the edge, and how you can use those to your advantage
  • Develop a plan of action to stand out
    Recommend ways to differentiate your company by reinforcing your brand and positioning across your marketing channels
  • Website Audit
    Consider complementing this deliverable with a website audit to identify specific opportunities for your current or future website. 

Learn more

Discuss your competitive benchmarking and review needs with a ZAG strategist.

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