Campaign Landing Pages & Microsites

Landing pages are a key component to digital marketing success - allowing users to focus on your offer, resulting in higher conversion rates. 

ZAG develops targeted, beautiful, flexible, custom landing pages and microsites within your CMS that are consistent with your overall digital presence, feature concise, benefits-focused content, a clear call to action, a simple form and of course tracking code to measure impact.

Why are landing pages and microsites important?

  • They can be helpful for Google pay-per-click campaigns, email campaigns, print campaigns and more to increase conversion using content tailored to a specific audience.
  • Landing pages limit visitor distractions so they are more focused on conversion.
  • Using A/B testing, site managers can make small changes to a landing page or microsite to improve performance.
  • Microsites can be helpful for short-term campaigns, mergers/acquisitions, a new brand introduction, and more.

Need a campaign landing page layout or microsite?

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