Digital Insights

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Marketing June 21 2021
Google isn't taking a summer vacation and is rolling out two Core updates as well as the Core Web Vitals update. Learn more about what to expect and what you should do to prepare.
posted by Michelle Brown
Marketing May 05 2021
How can you best establish your reputation to potential customers? Open yourself up to real-life feedback – the good, the bad, and the ugly – by encouraging public reviews. Not only are ratings an essential piece of the puzzle for customers to learn more about your business and the value of your solutions, but it can also benefit your SEO strategy.
posted by Carley Corraccio
Marketing, Strategy April 27 2021
A solid search engine optimization (SEO) strategy is vital to both business and visitor goals, and especially for banks and credit unions where the competition is high. Learn more about the top four mistakes banks and credit unions often make on their website that negatively affect SEO, and how to avoid them. 
 
posted by Danielle Maglio
Marketing April 07 2021
There is a new Google algorithm update coming in May 2021 which shows us how we can improve the experience that our users have on our website and with that, boost its search engine rankings. Learn more about this update and the steps you can take to benefit from it.
posted by Carley Corraccio
Design, Marketing, Technology March 15 2021
If you’ve been following the ever-changing scope of Google products, you may have heard of the introduction of Core Web Vitals that was announced back in 2020. Here are the latest Core Web Vital updates to look out for.
posted by ZAG Interactive
Marketing, Strategy February 23 2021
In December 2020, Google rolled out it’s latest broad core algorithm update. What was long waited for is finally here with a plethora of changes and additions. Let's explore the main changes that we’ve found and how they could benefit your business or organization’s search engine optimization (SEO) strategy.
 
posted by ZAG Interactive
Marketing November 16 2020
Understanding what each Google algorithm means can be challenging. ZAG Interactive explores Google's latest algorithm, BERT, and determines whether it's worth implementing. Learn all about Google BERT and how it can help land you on the top of the search engine result pages (SERPs).
posted by Carley Corraccio