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Marketing, Strategy July 08 2015
Have you ever browsed something online and then been treated to ads for it upon visiting other sites? That's remarketing in action! For marketers, remarketing is a perfect solution for audiences who aren’t quite ready to take action. For consumers, it provides that subtle (or not so subtle) reminder of their previous browsing experiences. Explore what makes remarketing important for today’s marketers.
posted by Christopher Rinaldi
Marketing June 22 2015
Since 2004, the adoption of social media has seen explosive growth. Get access to the latest social media statistics that demonstrate that the age of social media has only just begun.
posted by Alexandra Giarratano
Marketing June 12 2015
Pins and posts. Fans and favorites. Handles and hashtags. The world of social media has exploded and along with it, there is a lot of lingo to add to your arsenal of digital knowledge. So reference this handy social media glossary to get up to speed, check your knowledge and impress your kids at the dinner table. #totesawesome
posted by Michelle Brown
The Financial Brand April 20 2015
Financial institutions must consistently engage consumers, while aligning to current business goals of the bank or credit union. In order to realize significant ROI from social media marketing, financial institutions need to understand how to properly leverage each of the major social media platforms.
posted by Christopher Rinaldi
The Financial Brand March 03 2015
Why financial institutions should embrace social media as an integral ingredient in their overall marketing mix.
posted by Brenna Kelliher
CMS, Design, Marketing, Strategy, Technology, The Financial Brand February 02 2015
The major digital themes dominating the banking industry will include integrated marketing, quality content and multichannel distribution. Are you ready?
posted by Christopher Rinaldi
Marketing, Strategy December 15 2014
ZAG Interactive has compiled 50 awesome marketing stats that support the significance of including important digital marketing staples like mobile marketing, SEO, social media marketing, email marketing and content marketing in your 2015 marketing strategy.
posted by Michelle Brown