Digital Insights

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Strategy, Technology August 05 2019
On the heels of GDPR going into effect in 2018, the California Consumer Privacy Act (CCPA) has numerous implications for CA business owners. Learn about the CCPA and what you can do to prepare.
posted by Michelle Brown
Design, Quality Assurance, Technology July 11 2019
Now that website accessibility is standard for most website designs and redesigns and plans for maintaining their compliance are in place, it is natural to wonder if other digital platforms – such as email – are also subject to the current WCAG standards. The short answer? Yes.
posted by Dan Seagull
Design, Marketing, Strategy, Technology July 11 2019
A well-constructed website redesign RFP can help you properly plan for the inevitable bumps and gotchas in a redesign project so that the only surprises you get are good ones, and so the net result is a new website that is strategically well thought-out and successful. Read this comphensive article about how to plan for and write a great website redesign RFP.
posted by Marah Boisoneau
Technology July 08 2019
Kentico 12 MVC changes the way all Kentico sites are built. ZAG is building all new Kentico sites in version 12 MVC, but if your site was built before 12 MVC was introduced, you need to know what options you have to catch up with technology. Learn more about what MVC is, whether it makes sense to redesign or just rebuild, and more.
posted by Michelle Brown
Technology June 12 2019
Artificial Intelligence (AI) is entering all parts of modern life, including websites. One of the most requested AI enhancements for websites is chatbots in the form of live chat windows or banners. Explore some of the benefits of adding a chatbot solution on your business website.
posted by ZAG Interactive
Marketing, Technology February 26 2019
After 7 years, Google has finally made the critical business decision to sunset its social media platform, Google+, effective April 2, 2019. Google+ intended to give users the ability to write long posts and focus on business-related topics. But dwindling platform usage combined with a security blip ultimately led to the platform demise. Find out how this news might affect your website and social media strategy.
posted by Carley Corraccio
Design, Quality Assurance, Technology February 18 2019
Find out why designing for accessibility instead of retrofitting a website for ADA can save your business time, money and hassle.
posted by Danielli Franquim