For the fourth year in a row, a ZAG Interactive project was recognized as the Best Credit Union website. The 2020 WebAwards named the Andrews Federal Credit Union website redesign project as the winner of this coveted award. But the celebration doesn’t end there. Two other ZAG website redesign projects won 2020 Outstanding Bank website WebAwards: Ameris Bank and First American Bank. Pop the champagne – there is something great about 2020 after all!
Best Credit Union Website WebAward Winner: Andrews FCU
When Andrews Federal Credit Union hired ZAG to redesign its website, we were thrilled to introduce its new brand identity to its members through a fresh new design. This large project went far beyond looks however, as we entirely overhauled the user experience by re-architecting the site, focusing new and existing members on information that was key to them and adhering to ADA conformance standards. Behind the scenes, this highly custom site is built in the powerful Kentico CMS, and takes advantage of sophisticated features like email marketing, personalization, a location management tool, a rates management tool, a site tour, third-party integrations and more. ZAG also provided strategic marketing support for this project, providing SEO services, copywriting services, custom analytics and a multi-tactic launch campaign to generate excitement around the site launch. Learn more about this project.
Outstanding Bank Website WebAward Winner: Ameris Bank
Ameris Bank acquired Fidelity Bank and went through a full rebrand to reintroduce the combined bank to customers. Ameris Bank hired ZAG to bring this complex project to life, in an aggressive timeline to coordinate with the new brand launch. ZAG initially created a microsite to welcome new customers to the bank and provide vital information about the transition to ensure a seamless transition. At the same time, ZAG’s integrated teams were bringing the new site to life, creating a custom responsive design that introduced the bold brand while keeping the user experience relatable and comfortable. After re-architecting the site, writing new site copy and selecting brand-appropriate imagery, we built the highly custom site in the Kentico CMS with many sophisticated features. First-time visitors to the new site saw a site tour to introduce them to the new site and support the brand transition. Learn more about this project.
Outstanding Bank Website WebAward Winner: First American Bank
As the largest privately-held Bank in Illinois, First American Bank needed a website that supported its customers’ needs while providing ease of administration. The bank hired ZAG to bring its vision to life. The new site architecture better focused on customer needs, while the personalized approach to content and promotions also better supports customer journeys and supports conversions. The new site provides a wealth of resources to customers to help them become more financially comfortable, while fresh site copy makes the bank’s products and solutions more digestible and relatable. Built in the Kentico CMS, the custom site allows administrators to easily update the site, including centralized tools to manage FAQs, rates, locations and more. To generate buzz around the site launch, ZAG created an integrated launch campaign, while welcoming new visitors with a site tour as well. ZAG also supported the bank’s marketing team, offering a range of strategy and marketing services. Learn more about this project.
Award-winning sites don’t just happen magically. They’re the result of a tremendous effort between very talented teams. Congratulations to ZAG’s talented strategists, marketers, designers, developers, project managers and QA professionals who worked tirelessly to make this happen for these very happy clients.