May 03 2021

ZAG Launches 5 New Website Launches in Q1

A new year calls for a fresh start, and that’s just what these websites got. Together with our partners, ZAG’s team of strategists, designers and developers worked to launch five new sites in the first quarter of 2021. With unique brand applications for each business, improved user experiences that engage consumers, enhanced accessibility to ensure ADA conformance, responsive designs for usability across devices, as well as custom features and functionality -- these websites successfully support our clients’ needs and goals. Get a quick glimpse into each of these projects.

Scient Federal Credit Union (Kentico Site of the Month Winner)

Connecticut-based Scient Federal Credit Union wanted a new website that would break the banking mold. Providing a progressive experience, the new, award-winning Scient website advances the user experience beyond tradition to deliver truly better banking for its members. Revolutionizing the navigation, the site creates a consuming experience that encourages exploration and paths users to the right place. A custom solutions finder delivers personalized product, service and resource recommendations based on a user’s selected financial goal. Built in the Kentico content management system, a user-friendly dashboard allows administrators to easily make site updates and supports continued growth as the credit union evolves. Learn more about the project, visit the website.

MicroCare (Kentico Site of the Month Winner)

As an industry leader in critical cleaning products for over 35 years, MicroCare partnered with ZAG to create a state-of-the-art digital experience. With a vast array of products and several sub-brands, the company needed a website that would combine these components into a single, streamlined site. The website’s SEO strategy increases online visibility while attracting qualified consumers. An intuitive architecture directs users to the right product based on industry and application. Custom-developed features, including a faceted search and robust resource center, reflect MicroCare’s expertise and commitment to its customers. Highlighting distributers and providing a clear path to purchase, the new, award-winning website helps MicroCare drive conversions that support sales. Learn more about the project and visit the website.

Ventura County Credit Union (VCCU)

Looking to elevate the credit union’s existing image, long-time ZAG client Ventura County Credit Union wanted a modern, website design and user experience that would help it better serve its members and attract new members. The new site, built in the Kentico CMS, better portrays its unique brand, is easy to use and administer and will grow with the credit union. The site also continues to support the credit union’s SEO strategy, including fresh, helpful content. Visit the website.

Michigan First Credit Union

With a cohesive responsive design, the new Michigan First Credit Union website successfully combines the brand’s banking, mortgage and foundation divisions. A custom design strategy, including relevant iconography and imagery, helps communicate with the credit union’s audiences. The design also supports a defined place for promotion and positioning, in the effort to encourageproduct adoption among new and existing members. An SEO strategy, optimized website copy and an on-site blog work together to attract and engage visitors. Custom rates , locations and event management tools in Kentico make centralized management and sitewide updates simple. Learn more about the project and visit the website.

CommonWealth One FCU

Member experience was key for this Virginia-based credit union. ZAG partnered with CommonWealth One Federal Credit Union to revitalize an outdated website that was difficult to navigate for both credit union staff and its members. The solution was a fully responsive theme-inspired website design built in Umbraco that delivers a seamless user experience on desktop, mobile and tablet devices. With engaging imagery and interactive features, this website is not only aesthetically appealing, but guides visitors along the consumer journey to support the credit union’s product usage and membership goals. Visit the website.
We are working on many other exciting projects and excited to share with you when they’re ready to meet the world! Ready to up your digital game? Explore our portfolio and before and after gallery for more website redesign inspiration and contact us to take your digital presence to the next level.

  • Credit Unions
  • Kentico
  • Umbraco
  • Website

posted by
Brenna Kelliher
Brenna Kelliher
Associate Director of Marketing

ZAG Interactive is a full-service digital agency in Glastonbury, CT, offering website design, development, marketing and digital strategy to clients nationwide. See current job openings.
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