Marketing for banks and credit unions comes with unique challenges, especially in the dynamic digital world. Luckily, there are a few financial conferences that gather groups of colleagues together to learn about the evolving landscape and best practices to stay successful and relevant. With opportunities to gain valuable insights on various digital subjects – from website usability to social media marketing to advanced analytics – there are several 2018 conferences ZAG is excited about attending and presenting at.
ZAG Presents at CUNA Digital Marketing School Conference
From June 4– 6, 2018, ZAG will be leading several sessions at the CUNA Digital Marketing School in Nashville, TN. Michelle Brown, Vice President of Marketing, and Digital Strategists Dawn Melesko and Patrick Trayes will speak on topics such as developing an SEO-friendly site to understanding Google AdWords and Analytics, as well as touching on the ever-important issue of ADA compliance and WCAG conformance.
Full list of classes being conducted by ZAG’s experts:
- Developing An SEO-Friendly Website
- Google AdWords 101
- Unlocking the Power of Facebook Advertising
- Email Marketing Strategies That Get Results
- Google Analytics 101
- Google Analytics 201
- Content Marketing Strategy
- ADA Compliance & WCAG 2.1 Conformance
- Aligning Digital with Traditional Marketing
- Bringing It All Together: Maximizing Your Training ROI
You can register here, and CUNA members receive a significant discount. If you are planning on attending and want to get in touch to discuss your specific digital needs, contact us.
Marketing Association of Credit Unions (MAC) 2018 Conference
ZAG will be attending the MAC 2018 conference from May 29th–June 1st at the Westin San Diego Gaslamp Quarter in sunny San Diego, CA. We are looking forward to new experiences, relationships, and insights, and will be available to answer any marketing or credit union website questions you may have at our booth. Register for this year’s conference and get in touch with us if you want to set up an appointment to discuss your digital presence.
American Bankers Association (ABA) 2018 Bank Marketing Conference
In the fall of 2018, we’ll be attending the ABA Bank Marketing Conference in Baltimore, MD. This event continues to be a leading conference for bank marketing, and we’ll be available on the tradeshow floor and at our booth to talk about your digital experiences, digital needs, and recent banking trends. You can register here. We hope to see you in the charm city September 23rd-25th!
Please let us know if you will be attending any of these key financial conferences. We would love to meet you in person!