June 15 2016

How to Mobile Optimize Your Institution’s Social Media Marketing

Mobile is the predominant channel for social media. However, most social media marketing strategies are designed with a mobile-last mindset. This creates a poor customer experience and diminishes results. To lift your institution’s social media results, you need to think mobile-first, and optimize your marketing strategies for mobile while gathering results that demonstrate ROI.
 
Continue reading the full article, originally published on The Financial Brand.
  • Mobile
  • Social Media

posted by
Dawn Melesko
Dawn Melesko

ZAG Interactive is a full-service digital agency in Glastonbury, CT, offering website design, development, marketing and digital strategy to clients nationwide.
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