July 02 2020

ZAG Launches 4 New Websites

ZAG launches 4 new website redesignsDespite challenging circumstances, ZAG’s team of digital strategists, designers, marketers, developers, QA specialists and project managers brought four website redesigns over the finish line in the second quarter of 2020 to support our financial services clients in leveling up their digital experiences.

Firefighters First Credit Union Website Redesign

The new, custom website for Firefighters First Credit Union embodies a modern look and feel, providing a superior user experience for members of the firefighter community nationwide. Firefighters Credit Union leverages the sophisticated functionality and flexible page components of the Kentico CMS. A streamlined site architecture includes robust dropdown menus to help users quickly and easily find what they’re looking for. Authentic, relatable lifestyle imagery also showcases firefighters and their families to convey a sense of pride and unity.
The new website is fully responsive and ADA conformant. It features a locations management tool to help members find local branches, along with an interactive website tour introducing members to the new site. Helpful tools and resources like comparison charts, a rates management tool and financial education articles support members throughout their financial journeys. Landing pages and embedded forms also encourage conversion. Read more about this project and visit the website.

Farm Bureau Bank Website Redesign

Farm Bureau Bank’s new, custom-designed website, overhauled by ZAG, features beautiful, scenic lifestyle imagery embodying the farming community in rural America. The clean, modern website is easy to navigate and built in the Kentico CMS for a premium user experience. Farm Bureau Bank’s new site architecture makes it easy for both personal and business banking customers to find the financial solutions that are right for them. It features quick access to online banking and a “sticky navigation” with persistent links to popular pages. A rates management tool makes it easy to manage and display loan and account rates. The new site also features a custom-developed interactive map to help customers obtain Farm Bureau membership in their respective states, a requirement for banking with Farm Bureau Bank.
This responsive website is ADA conformant and leverages a thoughtful SEO strategy. Additionally, ZAG developed a conversion-focused landing page to help Farm Bureau Bank promote special offers and priority products, along with a robust resource center including financial calculators, FAQs and security information. Read more about this project and visit the website.

Excite Credit Union Website Redesign

ZAG partnered with Excite Credit Union, formerly Alliance Credit Union, to develop a vibrant, colorful website in support of its new brand. Excite’s new website, built in the Kentico CMS, is bold and full of personality. A clean, well-organized navigation enables users to browse products and services that align with their financial goals. Light animation on the homepage adds visual intrigue, and a sticky navigation with popular links makes it easy for users to navigate the site’s most popular features. The website surfaces helpful resources, including financial education, a rates management tool and financial calculators.
Excite Credit Union’s new website is ADA conformant and features a fully responsive design. An interactive locations management tool helps members find branches in their area, while a landing page template helps support visitor conversion for key marketing initiatives.

Reevx Labs Website Design

Reevx Labs, powered by Berkshire Bank, is designed to support local artists, entrepreneurs and non-profit organizations by providing them with valuable resources and connections to foster growth. Berkshire Bank, an existing ZAG client, hired ZAG to create the website for Reevx Labs as part of the rollout. The website provides valuable resources to underbanked communities in the northeast, including a concierge banking service and financial products tailored to customers’ individual needs.
ZAG designed a clean, modern website for Reevx Labs, featuring warm and inviting imagery reflective of their audience and community. Developed in the Kentico CMS, the website is fully responsive with dynamic page layouts and is fully conformant to WCAG 2.1 guidelines. This website will continue to grow and change with Reevx Labs.
It’s more important now than ever to up your digital game. ZAG can help you create a state-of-the-art website to take your digital presence to the next level. Contact us today to get started.

  • Banks
  • Credit Unions
  • Kentico
  • Landing Pages & Microsites
  • Responsive Design
  • SEO
  • Website
  • Website Compliance

ZAG Interactive is a full-service digital agency in Glastonbury, CT, offering website design, development, marketing and digital strategy to clients nationwide. See current job openings.
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