With competition for high organic search engine rankings more intense than ever, companies need to evaluate dozens of aspects of their website to maximize performance. One of the most overlooked characteristics of a well-ranked website is the site structure or architecture. While from a user experience perspective it seems obvious that your site should be easily navigable, a good website structure also helps support SEO best practices. Learn about:
 

• Optimizing for searchers
• Tips for perfecting your site structure
• And more