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Design, Strategy June 20 2017
Like building a house, when planning a website, you need to think of what the goal is before you start your project. If you don’t start with the architectural plans for your website – aka wireframing - you may run the risk of creating a user experience that is confusing and less likely to focus on visitor conversion.
posted by Patrick Trayes
CMS June 16 2017

The latest version of Kentico, Kentico 10 offers an abundance of new and exciting features to improve this popular content and customer experience management system. The milestone upgrade includes enhanced, out-of-the-box features that boost the speed, interactivity and accessibility of all content management, e-commerce and online marketing for your brand.

posted by Danielle Murray
Marketing, Strategy, Technology June 01 2017
Today's marketing campaigns and websites need to not only be attention getting, but also compliant. Explore four compliance must-haves including ADA website compliance, CAN SPAM rules for email marketing, the FTC's endorsement guidelines for testimonials and influencer marketing, and running legal sweepstakes and contests. 
posted by Dawn Melesko
Design, Quality Assurance, Technology May 15 2017
Web accessibility allows people with disabilities to access the web. Learn why website ADA conformance is an important topic for every website owner. Explore this website ADA conformance infographic to learn what you need to do to make your website conformant.
posted by Michelle Brown
Marketing May 12 2017
Understanding search intent, or what search engine searchers are actually looking for, and why, will put your businesses at a competitive advantage. Explore how SEO and search intent are intertwined, and why SEO isn’t a “set it and forget it” process.
posted by Danielle Murray
Announcements, Design May 03 2017
Do you know what people think of your financial institution when they land on your home page? Put yourself in their position and think about that first impression. Is it positive? Does it reflect what you’re all about?
We’re searching for bank and credit union websites that need a bit of love, and we’re running a website makeover contest to help those who need it most. The winning institution gets $5,000 off their website redesign project. Intrigued? Read all about it.
posted by ZAG Interactive
Announcements, Culture May 01 2017
Recently celebrating fifteen years in business, ZAG Interactive, a digital agency based in Glastonbury, CT has added several new team members and is finalizing construction on our office space to accommodate our growth and expansion. We are pleased to introduce you to the fresh faces that have joined the ZAG family, and hope that you love each person just as much as we do!
posted by ZAG Interactive