THE Z: DRIVE

Delivering all the latest news, announcements & observations relevant to ZAG Interactive and the multimedia world at large.

  • 27
    Aug
    2015

    Building Banking Relationships With Digital Millennials

    At over 80 million strong, the highly coveted Millennial demographic is critical to the growth and strategic direction of every bank and credit union worldwide. Representing more than one quarter of the U.S. population, Millennials are even larger than the Baby Boom generation, changing the way financial marketers must think, budget and plan.

    by: Michelle Brown

  • 06
    Aug
    2015

    SEO Guide for Your Site Redesign

    The magic formula for SEO is a like a witch’s brew – part art and part science, but minus the eye of newt. The first step for every business is to know the “science” components, so that you plan for SEO from day one with your site design or redesign, and know what to watch out for as you hire an agency to support your needs.

    by: Michelle Brown

  • 03
    Aug
    2015

    Stop Sending Mixed Messages: The Importance of Integrated Marketing

    As with personal relationships, clear, consistent communication is key to better business. Ensure consumers have a coherent, compelling experience by establishing integrated marketing strategies.

    by: Brenna Keough

  • 08
    Jul
    2015

    What Makes Remarketing So Remarkable?

    Have you ever browsed something online and then been treated to ads for it upon visiting other sites? That's remarketing in action! For marketers, remarketing is a perfect solution for audiences who aren’t quite ready to take action. For consumers, it provides that subtle (or not so subtle) reminder of their previous browsing experiences. Explore what makes remarketing important for today’s marketers.
  • 30
    Jun
    2015

    Heat is On with Four New Site Launches in June

    Parking lot cookouts, swimming in the company kiddie pool, developing and launching four more responsive websites...June was a busy month at ZAG and we’re still going strong through the summer. Read about these latest responsive website launches from ZAG Interactive.

    by: Michelle Brown