THE Z: DRIVE

Delivering all the latest news, announcements & observations relevant to ZAG Interactive and the multimedia world at large.

  • 12
    Nov
    2014

    ZAG Interactive Takes on the Turkey Challenge

    We’re always up for a challenge, especially when it’s for a good cause. We gobble that right up! ZAG is taking on the Foodshare Turkey Challenge to help collect turkeys for families in need this Thanksgiving and holiday season.

    by: ZAG Interactive

  • 05
    Nov
    2014

    A Case For Quality Process

    Testing catches all kinds of bugs, design flaws, browser and OS specific problems and ensures that the product does what it was designed to do. What it doesn’t do, however, is catch problems before the product is built. These problems require upgrades in the process of a software development lifecycle.

    by: Will Creedle

  • 30
    Oct
    2014

    Business Blogging 101

    Understanding the benefits of a blog for your business can help you determine how it can be used to support your current and future marketing efforts, and why it should be a part of your digital plans.

    by: Alexandra Giarratano

  • 22
    Oct
    2014

    4 Things That Make Banking Websites LAME

    There are a ton of bank and credit union websites out there that need a lot of love. How do you know if yours is one of them? Here are four common problems that plague financial institutions' websites, with tips to take any financial website from LAME to fame.

    by: Michelle Brown

  • 17
    Oct
    2014

    Why We Love Digital Marketing (And You Should, Too!)

    Have you ever heard anyone say “ah – the good, old days” when it comes to marketing? Neither have we. That’s because there’s not much to miss. Marketing has changed quite a bit over the past several years – and that’s a good thing. We’ve gone from mass messaging to strategically targeted tactics that enable us marketers to connect with the right audience at the right time – making our efforts more effective and quantifiable. But you probably already know that. What you might not know is all the reasons why we love digital marketing, and why you should, too. Let us explain.

    by: Brenna Keough